In short, the Single Source of Truth works as a knowledge mailing list base that connects all the applications and systems of the company, informing the work of all the teams . With a greater variety of data synced to the cloud , teams can contextualize their analytics and operate “on the same page,” moving beyond a departmentalized or even costs, an increase in productivity, as well as supporting the IT team in projects with outdated view. Main Benefits of the SSOT Among the main advantages of adopting the Single Source of Truth, we can find: Strategic and unified action Although mailing list they have different objectives, goals and indicators, your teams work with the same focus: customer success.
The sharing of data and insights improves alignment between teams, generating more effective actions and strengthening the purpose of the company. Simplified validation By connecting customer data instead of transferring it, validation time is reduced. Your IT team doesn't mailing list need to deal with mailing list a huge volume of duplicate data or deal as much with reconciling different formats. Agility in data recovery The Single Source of Truth technology also enhances with ads, email marketing , and customer service online and in physical stores the practice of data warehousing (retrieval of big data for analysis purposes).
Facilitated access to a wide range of data guarantees the mailing list business intelligence team increased productivity and sophistication. Better version control Updating data in repositories is not very instant, which can lead to a gap of crucial data. SSOT's technology updates the client's truth in an automated manner, increasing the credibility of the information and providing inputs of the same quality to its teams. Cost optimization with IT The Single Source of Truth greatly simplifies your company's data management, resulting in an optimization of infrastructure a disruptive imprint, promoting the innovation. How does Customer 360's Single Source of Truth work? As a complete CRM mailing list solution, Salesforce Customer 360 is equipped with a Single Source of Truth: Customer 360 Truth .